Web · 2024

E-commerce

Catalogue and product page: grid, filters and cart state, all built around a fast first load.

Challenge

Browsing was fine on desktop and painful on a phone, which is where most of the traffic actually came from.

I reworked the grid and filters mobile-first, cut the product page to what decides a purchase, and specified every loading and empty state up front.

A catalogue that stays usable on a slow connection, with a component set the developers could build straight from.

Want something like this?